Huang Guangyu:
Dear Ismail? Amat, chairman, Long minister, Sun mayor, Lou Desk-General, Distinguished Members, Excellent morning!
Gome and the Boao Forum for Asia today co-hosting the 2006 US-China Forum on the global home appliances, are pleased to have the chance to discuss with our acquaintances the Chinese home appliance industry and enhancement. Initially of all, on behalf of the conference organizers and Gome, to the participation of regime authorities, the Beijing Public Regime, industry associations
Leadership
, The planet's chief appliance manufacturers, home appliance string business representatives, and foreign acquaintances from the media articulated a warm salutation and deepest thankfulness!
Ismail today? Amat, chairman and Lou Minister, Mayor Sun to participate in the Forum, chief aircraft of the Regime of China home appliance industry union care and help, the National Forum on the U.S. global appliance has been successfully held double, the The forum is uncommon than the previous two, the initially theme of this forum is how to make China's fantastic power to the appliance from the appliance power; the following forum is methodical by the Central
TV rank
Boao Forum for Asia and the United States and three countries, jointly methodical the Forum specifications allocate a higher, more shared influence; third Ministry of In rank Industry
Business
Friendship of the Department and the leadership of not only attended the forum, will be the enhancement direction of the industry to do a only one of its kind report. In stipulations of China's home appliance industry, is a very rare chance; fourth domestic appliance manufacturers and
Appliance Retail
Committed participation of business representatives to make this forum more representative. Chinese home appliance industry in line with the shared dependability of the industry responsible for the more pragmatic of the companionship's serious tribulations of the industry, that we in this industry to a more mature stage of enhancement.
Early as 1997, China has customary the position of home appliance manufacturing public, the manufacture scale has reached the planet amount. Meanwhile, China is the planet's home appliances consuming countries, the once a year spending power of more than 500 billion yuan. Meanwhile, a group of exceptional home appliance manufacturer in the occupied public with the majority of market share, gradually entered the global market, is to make it. But, from contemporary being, movement in China's home appliance industry evolution, Chinese appliance system to burn the island? Ahref = "http://info.biz.hc360.com/zt/ztswbz_fyrw/pointer.shtml" butt = _blank>
Retail
As the quick pace of enhancement, accent on fleeting-term interests, especially the investment of assets in marketing, manufactured goods enhancement is much superior than the technical and
Strain
Promotion of investment in technology in the light heavy light strain marketing strategy, so the industry will soon enter the low-margin, high extension of cruel
System
So that products continue to be squeezed profits. Now, the Chinese home appliance industry has reached a turning top, essential to realize in the fleeting term transition from huge to strong, the Chinese home appliance industry and retail trade is an integral whole industry is interdependent link, home appliance manufacturing industry enhancement and advance, needs a strong retail channel to help and grow the retail channel, also need to provide cash-making home appliance manufacturing industry, technology
Struggle
Power products. Chinese home appliance industry from the enhancement administer top of view, home appliance manufacturing industry started ten being ago to integrate the industry,
Retailers
Now in the manufacturing industry, stage of the initially decade, the manufacturing administer for the retail industry has gone through a fantastic allusion. Retailers in the enhancement and integration administer, due to focus on strain and fussy management, to enhance the core competitiveness of enterprises as the butt, because the retail enhancement is relatively behind the manufacturing industry, resulting
Logistics
, Installation, service, and many additional areas of duplication of investment, thus accelerating the enhancement and improvement of their own channels, as a step to promote the industry division of labor, more focus on technology innovation in manufacturing and strain innovation, on the enhancement of the industry is of fantastic significance.
From the seller's top of view, especially in the contemporary market the makings, the contemporary U.S. market share of the public, but 10% is today to the four largest retailers combined market share of less than 30 %, retailers now need to place more cash into web enhancement, investment in the arrangement which is de rigueur to strengthen their operations and improve profitability through the fussy management to provide consumers with best air force and best value for cash products . We want to see the void tribulations of retail, struggle among retailers is subdue in the struggle phase in the fee, retailers business and management is relatively homogeneous, shiny the above into a vicious system. Retail struggle, must change their thinking, from the contemporary shift to the discrimination reputation of the enhancement and enhance strain value, the only way to enhance the seller's core competitiveness. Retailers in cooperation with the manufacturing, in rank does not flow, assets can not be mutual, mostly all's pay enough attention, resulting in duplication of investment firms and in rank between the plug. From a manufacturing top of view, the benefit is in the end completed the integration phase, here is a excellent base for enhancement. But the core issue is the strain and self-innovation capability, if not exceptional strain, it is hard to realize value-added products to enhance, not to rely on middle and low core technology products and homogeneity of products, to take decrease than the dispensation fee a bit of profit, only the manufacture scale drills, resulting in excess room, increase give pressures, cash flow is slow, causing a vicious fee struggle between manufacturers, the consequence is not only destruction the profits of the manufacturing sector, perhaps because here is no upgrade retail increase sales margins. To decipher the above manufacturing, retail, and the tribulations between them, it is de rigueur to sincerely plotting-out the industry's tribulations is our purpose of this forum. Therefore, I hope today's assembly we can take an objective and pragmatic attitude, full of frank, common enhancement of China's home appliance industry, make plans, so that all parties caught up to benefit.
Everlastingly, once again be grateful you for your incidence, and wish the conference a perfect accomplishment, be grateful you!
In this area the Chief:
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